Future of Ad Systems - GoPractice

Insights into the changing ad landscape and its impact.
GoPractice spoke with Andrey Novoselsky, the head of advertising at VK (the biggest social network in Russia) from 2014 to 2021. Andrey told us: How the advertising systems work and why it is important to maintain the balance between three parties: users, advertisers, and the ad platform. How UAC-like campaigns will affect the interests of these parties; What will be […]

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