A virtual steal: the digital Gucci sneakers for sale at $17.99, Fashion

Luxury brand’s first ‘digital’ shoes can be worn only in virtual or augmented worlds online, but some believe the concept will take off across fashion

A virtual steal: the digital Gucci sneakers for sale at $17.99, Fashion

New Digital Sneaker Platform GUCCI Sneaker Garage

Michael Jordan's Nike Air Ship trainers sell for $1.5m to smash auction record, Michael Jordan

A virtual Gucci bag has sold for more than the IRL version

A virtual steal: the digital Gucci sneakers for sale at $17.99, Fashion

1kg 1000g Calibration Weight with Free 10 Gram Test Weight for Digital Scales

Casio A700W Men's Brown Leather Strap Digital Dial Quartz Wrist Watch KR43

Easier to Sell More Products with Gucci Shoe AR Try-on

New Digital Sneaker Platform GUCCI Sneaker Garage

A virtual steal: the digital Gucci sneakers for sale at $17.99, Fashion

Gucci Pre-Owned GG pattern shoulder bag, Hypebae